From Seattle, Washington to Boone, North Carolina, the West Coast meets the East Coast!
Daniel Smith Extra Fine Watercolors are now available at Cheap Joe’s!
With similar Cinderella stories, both which began with the passion to create art and the unavailability of materials, Daniel Smith and Cheap Joe’s have great respect for each other as art materials suppliers and manufacturers. They both understand that it is important to speak the artists’ language and to listen to what they want instead of telling them what they want. Artist know what they want; quality, variety, reliability, affordability, and availability. Now, artists can get it all at Cheap Joe’s with one stop shopping.
Katherine Taylor of Daniel Smith visited Cheap Joe’s to tell us all about their watercolor pigments and why they are so unique. She was very knowledgeable about the product and very excited to be working with us.
The morning meeting was attended by the Cheap Joe’s call center as well as other employees. The call center is our front line in providing the best customer service in the business. They speak directly to the customer and provide them with technical information if needed. The operators must have a wide basis of art material knowledge which pretty much includes all of the products we sell. Cheap Joe’s is fortunate to employ about 60% artists. This is very helpful as the customers want to hear from experienced people.
Katherine explained that the biggest difference in their process and other manufacturers, is that they are a “color house”. Which means they own the pigments and are not subject to other sources that can limit or refuse them of the variety of colors they desire. They search all over the world for sources for their pigments. They purchase sometimes unique minerals and pigments directly from the mines that extract them. Then, they bring it back and process it to the finest dry state and only add gum arabic to create their watercolors. There is nothing extra added to the paint. This gives artists everywhere that most concentrated pigment load possible. 210 of the large array of paints they produce are single pigments which helps the artist to know what to expect when mixing colors and lessens their chances of creating mud!
INTRODUCING DANIEL SMITH-
This is what DS has to say!
What is Quinacridone Color?
The Quinacridone family of colors (pronounced kwin ak’ ri doan) are high-performance pigments with outstanding transparency and color intensity. Ranging from pink to purple and gold to sienna, they are lightfast with a clarity traditional pigments cannot match. These modern synthetic colors were created in the 1960s for use in automotive paints, where brilliance and lightfastness are essential.
In the early 1990s, Daniel Smith became the first maker of artists’ paints to introduce a full line of quinacridone colors. Ideal for watercolor painters, quinacridones combine the power of staining pigments with the luminosity of transparent pigments. They produce glowing washes, have incredible depth of color and can be lifted easily while still wet. Understandably, quinacridones have become some of our most sought-after colors.
What is Luminescent Color?
Each Luminescent pigment has its own hue and properties that create an expansive range of color choices for painters. In addition to hue they can also be described by four pigment types—iridescent, interference, duochrome and pearlescent.
Iridescent colors reflect light directly, like a mirror reflection, resulting in intense color and sheen. Interference colors refract and scatter light; they take on different hues depending on where the light is striking and the viewer’s point of view. Duochromes bounce between two different colors depending on the reflective light. Pearlescent colors add an opalescent sheen.
What is PrimaTek® Color?
PrimaTek watercolors retain many of the natural qualities of their source minerals. In artist’s paint, the size of the pigment particle is very important—it determines the amount of light that is reflected and, therefore, the intensity of the paint. Standard pigments are produced in labs and adhere to a specific size. When we develop PrimaTek pigments, we mill the minerals to a point where the color is optimized. Pigments that are too large are gritty and, if we mill too far, the color can appear dull. The resulting characteristics of these paints vary based on the mineral. Most have a natural luminosity and many granulate.
LET’S GET TOGETHER, YEAH, YEAH, YEAH!
Later that evening, Katherine conducted an informative workshop for employees and customers, giving them a chance to try out all of the great paint colors!
Fun, Fun, Fun!
The Extra Fine Watercolor sticks are made from pure concentrated pigment and gum arabic, as well. One stick equals three full pans of watercolor. At a reasonable price they are a great value!
MORE GREAT STUFF AVAILABLE SOON-CHECK BACK FREQUENTLY!
Along with the DS watercolors and sticks, Cheap Joe’s is proud to be able to offer a few other important products as well.
The Daniel Smith watercolor ground can be applied to virtually any surface to create a suitable substrate for watercolors. It will stick to metal, plastic, and even glass. The prepared surface is comparable to 140lb watercolor paper, which allows the paint to sit just atop the ground without losing the pigment vibrancy and clarity. Available in white, buff, and black.
A very unique feature of the Daniel Smith Masking Fluid are the five fine point tips which are included in every package. This fine tip enables you to determine the correct diameter for your purpose. Very convenient!
So, another successful venture is on its way. Two great companies working together to bring artists everywhere what they want! We look forward to working with Daniel Smith and the incredible people behind the company for years to come!
Thanks and Welcome! Daniel Smith and Thanks to Katherine Taylor for all of the great information and product!
and Keep your brushes wet and your colors BRIGHT!